'Tis the season - the John Lewis Christmas advert for 2019 has finally dropped to much fanfare and excitement. John Lewis & Partners launched their first Christmas advert in 2007. Excitable Edgar is saved by his chum Ava, who helps him win over the people in their town in a land far, far away. BASTILLE star Dan Smith’s experience with the John Lewis Christmas advert was a bit unlucky before he landed the job singing a stunning rendition of Can’t Fight This Feeling for the 2019 ad. Deck the halls with boughs of holly, the wait is finally over. The John Lewis & Partners Christmas advert is a television advertising campaign released by British department store chain John Lewis & Partners and since 2019, also Waitrose & Partners in the build-up to Christmas. We can reveal that the voice you will hear behind the John Lewis 2019 Christmas advert is Dan Smith, lead singer of alt-pop band Bastille. BASTILLE star Dan Smith’s experience with the John Lewis Christmas advert was a bit unlucky before he landed the job singing a stunning rendition of Can’t Fight This Feeling for the 2019 ad. That's right, John Lewis has released the most hotly-anticipated Christmas advert of the year. Video: A joint John Lewis and Waitrose Christmas advert for 2019 tells the story of little girl Ava and her friendship with an excitable young dragon called Edgar. 'Tis the season - the John Lewis Christmas advert for 2019 has finally dropped to much fanfare and excitement. Watch John Lewis Christmas advert 2019 featuring Excitable Edgar and song by Bastille singer Dan Smith. This year's John Lewis Christmas ad is here and it features a dragon who almost ruins Christmas.. John Lewis' Christmas advert is the most eagerly-anticipated of the festive season and we now know who will be singing the song for 2019 But which song will the advert use for 2019, who will sing it and when will it be released? The John Lewis Christmas advert has become one of the staples of the big festive lead-up in recent years. The 33-year-old is the lead singer and main songwriter of … The joint Waitrose and John Lewis Christmas advert 2019 is finally here - and it's a treat for those seeking a return to the heart-warming ads of old. The most life-affirming Christmas advert of 2019 … The John Lewis Christmas ad is widely considering the major advertising event of the year - and signals that the run up to the festive season has begun. The John Lewis Christmas advert has become one of the staples of the big festive lead-up in recent years. THE John Lewis Christmas advert is finally here – and this year it features a dragon who almost ruins Christmas. 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